When looking around for information and courses in an effort to become more aware of how to be effective within the online spcace, we came across a product called the 67 Step by Tai Lopez on lantailaw.com. Whilst not the official site of the product, it did provide a range of information on what Tai Lopez stood for, his teaching beliefs, an overview of his course, as well as some reviews by independent bloggers. Whilst there was information of both a positive and negative nature, we dissected it all to break it down as follows.
Who Is Tai Lopez
According to his Linkedin profile Tai Lopez is an investor, partner, or advisor to over 20 multi-million dollar businesses. Through his popular book club and podcasts Tai shares advice on how to achieve health, wealth, love, and happiness with millions of people worldwide.
Over the years, Tai sought out the secrets to the “Good Life” by setting up his life as a series of experiments. He began by reading thousands of books from the most impactful figures in history: Freud, Aristotle, Gandhi, Charlie Munger, Sam Walton, Darwin, Confucius, and countless others.
He spent two-and-a-half years living with the Amish, worked at a leper colony in India, and helped Joel Salatin pioneer grass-fed, sustainable agriculture on Polyface Farms.
He then joined the long list of entrepreneur college dropouts and ended up completely broke (sleeping on his mom’s couch) until he talked five, multi-millionaire entrepreneurs into mentoring him.
Tai went on to become a Certified Financial Planner and worked in the world of finance before becoming a founder, investor, advisor, or mentor to more than 20 multi-million dollar businesses while settling in the Hollywood Hills.
He appeared on various TV and radio shows, spoke at top global universities like The London Business School and the University of Southern California, and created one of the top downloaded podcasts and YouTube channels, “The Grand Theory of Everything.”
In order to get feedback from an even larger audience, Tai started what is now one of the world’s largest book clubs that reaches 1.4 million people in 40 countries with his “Book-Of-The-Day” free email newsletter.
Tai recently summarized all he has learned from his mentors and compiled them into a series of ‘mentor shortcuts’ he calls, “The 67 Steps.”
He also created an alternative to the traditional business school. This “Business Mentorship” program combines the best of self-learning with the best of a University degree without all the downsides of burdensome costs and inefficient methods.
67 Steps Overview
After searching for some more information, the best review we could find was produced by socailnewsdaily.com who advise:
Let’s clear the air: reviews for Tai Lopez’s program have been mixed. Few reviewers seem ready to call 67 Steps an outright scam, and that’s fair for a few reasons. Foremost, you do get what you pay for. That is to say, Lopez isn’t dishonest about what your $67.00 goes toward, he only exaggerates about the results you’ll achieve, and isn’t exactly upfront about some of the supposed features of the program.
And what do you get for your purchase? Sixty seven lengthy videos of Mr. Lopez offering advice on business, growth, and “wellness”. They’re full of rambling anecdotes and take a while to get to the point, but if you’re really enamored with his millionaire playboy persona, you might actually enjoy them.
The problem? Almost none of it is original. In fact, his 67 Step program seems to be plagiarized from the far superior self-help work “The Success Principals” by Jack Canfield, which contains a list of 64 steps nearly identical to Lopez’s. It costs $17.09 on Amazon.
The website Lucrative Online points out some additional problems with 67 Steps:
“There is definitely no community, and the 1-on-1 help from Tai comes in the form of an email which directs you to an information gathering survey. Thanks Tai! Oh, there is also a once a month conference call, but I have yet to experience that.”
You have to pay extra for those conference calls, by the way.
In conclusion, purchasing the 67 Steps program simply isn’t worth it. It’s like buying a $15.00 hot dog when the stand just across the street sells them for fifty cents. Actually, this whole street is full of hot dog carts, and they’re all cheaper (and probably tastier) than anything “Hollywood Hot Dogs by Tai” has to offer.